Fueling Community Through Storytelling: How Victory Cup Connects Nonprofits and Business

Storytelling has the power to inspire action, build connections, and create lasting change. In this episode, Ashley Vann, Executive Director of the Victory Cup Initiative, shares the compelling story behind Victory Cup’s founding and its innovative approach to helping nonprofits craft powerful, two-and-a-half-minute narratives that ignite support from the business community.

Ashley illustrates how storytelling, collaboration, and generosity can transform a region. Tune in for an energizing conversation about leadership, purpose, and building bridges between mission-driven organizations and community-minded businesses.